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Revolutionizing Word-of-Mouth Marketing with 6degrees

6degrees is building a word-of-mouth marketing layer where trust and transparency are at the forefront of every interaction.

Revolutionizing Word-of-Mouth Marketing with 6degrees

Revolutionizing Word-of-Mouth Marketing with 6degrees


In today's hyper-connected world, brands are constantly seeking the most effective ways to reach new customers. Amidst the noise of traditional advertising, one method consistently stands out: personal referrals and recommendations. At 6degrees, we're harnessing the unparalleled power of word-of-mouth marketing to create a seamless, trustworthy platform that benefits both consumers and brands alike.


 The Unmatched Power of Personal Referrals


It's no secret that people trust people. According to a Nielsen study, 92% of consumers trust recommendations from friends and family over any other type of advertising. This trust translates into action; referred customers are four times more likely to make a purchase. Moreover, these customers have a 37% higher retention rate, making referrals not just the most effective but also the most economical customer acquisition strategy.


 The Pain Points in Today's Referral Systems


Despite their effectiveness, current referral and affiliate programs are riddled with issues:


  • Siloed Systems: Most programs operate in isolation, lacking integration with other platforms and channels.

  • Unfair Practices: There's a lack of transparency in tracking and rewarding referrals, leading to distrust.

  • Poor User Experience: a layer of friction at every step of the process, from complicated sign-ups to difficulty navigating interfaces, and unclear reward systems deter participation.

  • Trust Deficit: A survey by Trustpilot found that 49% of consumers are skeptical about referral programs, often viewing them as gimmicks or even Ponzi schemes.


These challenges stem from a fundamental flaw: the need to trust intermediaries who may not always act in the best interest of the user.


Introducing 6degrees: Trust, Transparency, and Ease


6degrees is our solution to these longstanding problems. We have developed a platform that:


  • Integrates Seamlessly Across Channels: Whether through messenger apps, web interfaces, or digital wallets, 6degrees operates wherever recommendations happen, both online and offline.

  • Ensures Unquestionable Transparency: By leveraging Sui blockchain technology we track referral attributions and commission payments on-chain, providing an immutable and transparent record.

  • Next-generation of performance analytics: 6degrees uses analytics-enabled links to  attribute and record conversion performance on the Sui blockchain. This creates a transparent and trusted word-of-mouth performance analytics layer allowing brands to accurately predict campaign performance and participants to trust commission payouts. 

  • Delivers an Intuitive User Experience: Our user-friendly design ensures that anyone can make and track referrals with ease. This is underpinned by ZKlogin, which makes creating a blockchain wallet as simple as signing in with familiar web credentials, like those used for Google and Facebook.

  • Protects User Privacy: Our innovative approach maintains user anonymity while still allowing for accurate tracking and rewarding of commissions on the Sui blockchain.

  

This combination of transparency and privacy not only builds trust with users but also provides brands with reliable data to identify key influencers and predict program performance.


Our Vision: Democratizing Word-of-Mouth Marketing


We believe in a future where recommending a product or service is as simple and natural in the digital world as it is in real life. With 6degrees, users can:


  • Easily Recommend Products and Services: Share your favorite brands with your network effortlessly.

  • Get Fairly Recognized and Rewarded: Receive transparent and fair compensation for your influence.

  

For brands, this means tapping into genuine customer advocacy, leading to higher conversion rates and more loyal customers.


Disrupting a $15 Billion Industry


The affiliate marketing industry is valued at over $15 billion globally, yet it's plagued with inefficiencies and mistrust. By bridging the gap between real-life recommendations and digital platforms, 6degrees is taking the first step to disrupt this industry fundamentally.


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Join us in revolutionizing the way we share and discover new products and services. With 6degrees, we're not just updating an outdated system—we're building a community where trust and transparency are at the forefront of every interaction.


Discover more at 6degrees.co and be a part of the future of word-of-mouth marketing.


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